A Story of Opportunity: Aligning Business & Personal Finances To Make Real Progress
A lot of financial advisors stop at,
👉 “Here’s how much you need to save and invest.”
But that’s not enough.
If we’re not looking at how your business and your personal finances work together, we’re missing the most powerful part of the equation.
Let me tell you about Billy.
(Name changed. Results real.)
Billy came to me about two years into launching his fast-growing roofing company. He was already hitting $7M in revenue—but he knew something was off. His personal finances felt disconnected from his business success.
So we got to work.
I built out his personal financial plan first—figuring out what it would take to support the life he actually wants. And spoiler: it was more than he was currently paying himself and putting into savings.
That’s where many advisors stop. But we went deeper.
I reverse-engineered his income needs—salary + owner’s draws—and brought in his CPA to make sure it was all tax-efficient. Then I rolled up my sleeves and dove into his business financials—P&L, balance sheet, the whole picture—to see if his business could support the plan.
At first, the answer was no.
So we asked: why not?
I uncovered that his profit margins were incredibly low—even by industry standards. So I offered some reflections and questions around his operating efficiency, team structure, and expenses. We also started exploring a debt restructuring strategy to free up cash flow.
Fast forward five months...
Billy walks into our check-in meeting and tells me his margins have jumped from less than 1% to 25%.
He got his books cleaned up.
Streamlined his operations.
Kept growing his revenue.
Now we’re finally able to go all-in on his investment plan—and we’re doing it with clarity, confidence, and serious momentum.
That’s the power of aligning your business with your personal financial life.
And we did all of that in under 6 months.
✨ When your plan is actually built to support your life, it starts working for you—so you can get back to living it.
📩 Want the full breakdown of this framework and how I apply it with clients?
Check out our blog that’s all about integrating your business and personal finances (with a few secret-sauce tips thrown in).
